Yogi Govt Launches Blogs to Boost Scheme Awareness

The Yogi Adityanath-led Uttar Pradesh government has introduced a series of blogs to enhance public awareness of its welfare schemes. These blogs aim to provide real-time updates on initiatives like healthcare, agriculture, and infrastructure, ensuring transparency and accessibility. The move aligns with the state’s digital push, complementing its social media policy to engage citizens and … Read more

Yogi Adityanath’s Digital Push: UP’s New Social Media Strategy Unveiled

“The Uttar Pradesh government, under CM Yogi Adityanath, has launched the Digital Media Policy 2024, incentivizing influencers with payments up to ₹8 lakh monthly to promote state schemes. The policy regulates content on platforms like X, Instagram, and YouTube, while imposing strict penalties for anti-national or defamatory posts, aiming to boost governance visibility and curb … Read more

UP’s Social Media Push: Influencers to Promote Welfare Schemes

Uttar Pradesh’s new Digital Media Policy, 2024, offers influencers up to ₹8 lakh monthly to promote government schemes on platforms like X, Instagram, and YouTube. The policy aims to enhance outreach but has sparked controversy, with opposition parties alleging it stifles free speech. Strict penalties for anti-national or obscene content have also raised concerns about … Read more