Yogi Adityanath’s Digital Push: UP’s New Social Media Strategy Unveiled

“The Uttar Pradesh government, under CM Yogi Adityanath, has launched the Digital Media Policy 2024, incentivizing influencers with payments up to ₹8 lakh monthly to promote state schemes. The policy regulates content on platforms like X, Instagram, and YouTube, while imposing strict penalties for anti-national or defamatory posts, aiming to boost governance visibility and curb … Read more